Thrivent Choice

With Thrivent Choice®, you can recommend where some of Thrivent Financial's charitable outreach funds go. Since 2010, eligible members have used this program to direct more than $225 million to churches and nonprofits nationwide.

Direct Choice Dollars®

Direct Choice Dollars to enrolled charities of your choice.

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How Thrivent Choice Works

Eligibility requirements

Members become eligibleMore Informationfor Thrivent Choice based on insurance premiums, contract values and Thrivent volunteer leadership. Eligible members are designated Choice Dollars that they can direct to enrolled charities.

Choosing a charitable organization

There are thousands of participating organizations. You can direct Choice Dollars to as many participating organizations as you'd like, but you may not direct less than five Choice Dollars to an organization. Enrolled organizations must be:

  • A 501(c)(3) nonprofit or congregation that meets program eligibility rules (PDF).
  • Recommended by a benefit member.
  • Approved by a Thrivent Member Network or Thrivent chapter leadership board before being added to the online catalog.

Search for participating charitable organizations

CloseEligibility Requirements

Plus have one of the following: See full program details (PDF).


Promote Thrivent Choice in Your Community

Tools and resources to help volunteer leaders and organizations spread the word.

Thrivent Choice Promotion Kit

Many organizations actively promote Thrivent Choice to their member base, but may not be aware of the free Thrivent-developed tools and resources available to them to promote the program. The Thrivent Choice Promotion Kit includes information on how the program works several "Best Practices" ideas from organizations that have successfully promoted the program and a DVD that tells the story of one organization that has used the program to provide meals for school children in Haiti. The kit includes the following materials:


Member's Voice

"Choice Dollars grant funds are a godsend when it comes to buying items [for our church's quilting group]. These quilts are very therapeutic for those who sew them and the children who receive them."*