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What's happening at Thrivent: Fall 2023 offers more self-serve options for clients

If you’ve accessed your Thrivent accounts online recently, you may have noticed some changes to the look and feel of your experience behind the login.

“Our new online experience is designed to highlight the things clients, like you, have told us are most important,” says Kate Simmons, director in Digital Product and Design at Thrivent. “You’ll find this redesign has a modern, clean look and makes it easier for you to see actions you can take.”

We’re committed to providing an easy-to-navigate experience on Watch for more improvements to come.

Here’s what many will find today:

New account overview page offers:

  • A more comprehensive view of your products and services with Thrivent.
  • A quick action section that identifies a bill due or Thrivent Choice Dollars® to direct.
  • A link to view the statement for each of your products.

Updated account details page provides:

  • A visual emphasis on payment information, especially if it’s due.
  • Access to documents associated with your accounts.
  • Links to tax documents for all products, including mutual funds and brokerage.

Simpler Thrivent Choice® experience gives you:

  • Improved visibility to your Choice Dollars on your account overview page.
  • Easy access to search and direct Choice Dollars to a wide range of organizations.

New Mutual Funds features include:

  • Expanded access to important documents, including tax documents, statements and activity confirmations.

The rollout of changes for clients still is occurring. So, if you still see the old experience when you log in, don’t worry. You'll receive an email from Thrivent when it’s your turn.

“We remain dedicated to improving Thrivent’s digital experiences for our clients and providing a consistent experience between and our mobile app,” Simmons says. “These changes bring us a step closer to giving you access to all your Thrivent products and information via one convenient web login.”

Do you want to access your products and service online?

Log in on and enter your username and password. If you haven’t logged in yet, click “Register now” and follow the prompts. You cannot use a shared email address with another family member in the registration process. If you need assistance with online access, you can call 800-847-4836 and say “log in.”

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Cast your vote in annual board elections

Each year, Thrivent clients with eligible membership have a voice in how Thrivent is led at the national and/or regional levels. This year’s elections open on Oct. 5 and close Nov. 24.

On the national board of directors, three positions are open for election. There are eight valid nominations, including three incumbents. There also will be elections for 22 Thrivent Member Network regional boards.

Biographies of the nominated candidates at the national level are included in election materials that eligible clients receive either by mail or email, depending on the preference selected for receiving this information. If you’re in a region holding an election, the regional board election materials will be included with your election packet.

To participate, review the candidate bios to select the candidates to represent you, looking for people who have the skills and abilities to guide Thrivent. Finally, return your ballot or vote online (after Oct. 5) by Nov. 24.

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Thrivent wins Gold Stevie® Award

Thrivent was named the winner of a Gold Stevie® Award in the Company of the Year category for large financial services organizations in the 21st Annual American Business Awards®.

More than 3,700 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories. Thrivent was recognized for its strong financial performance and unique purpose-based approach to helping its clients meet their financial goals and empowering them to be generous with their time, talents and resources. The Gold Stevie Award® is the highest level possible.

Judges cited Thrivent’s impact in communities nationwide and its financial strength and stability. In 2022, Thrivent, its clients and others raised and donated $283 million through Thrivent’s generosity programs and volunteered 12.8 million hours. In addition, Thrivent distributed a record-breaking
$400 million in dividend and credited rate enhancements to its clients in January 2023, signifying how Thrivent returns value to its clients.

“At Thrivent, we take pride in providing empathetic and purpose-based advice to our clients and helping them live lives of service and faith in communities across America. Being named Company of the Year in the category of large financial services organizations is a testament to the uniqueness of Thrivent and our enduring financial strength and spirit of generosity,” says Greg McCullough, chief communications officer at Thrivent.

Details about The American Business Awards and the list of 2023 Stevie winners are available at

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Rating agencies affirm Thrivent’s strength, stability

Thrivent continues to receive strong ratings from AM Best, S&P Global Ratings and Moody’s Investor’s Service, affirming the organization’s ongoing financial strength and stability:

AM Best has affirmed Thrivent’s A++ (Superior) rating and stable outlook, the highest of the agency’s 13 rating categories. In its review, AM Best recognized Thrivent for continuing to maintain its balance sheet strength and stability, strong operating performance, favorable business profile and very strong enterprise risk management.

S&P Global Ratings recently affirmed Thrivent’s AA+ (Very Strong) rating and stable outlook, the second highest of the agency’s 20 rating categories, Thrivent’s controlled distribution force, better-than-peer persistency ratio, strong competitive position, and excellent capital adequacy were highlighted as key strengths.

Finally, Moody’s Investor’s Service issued a continuation of Thrivent’s Aa2 (Excellent) rating and stable outlook, the third highest of the agency’s 21 rating categories. Moody’s cited Thrivent’s excellent financial profile, which is supported by strong capitalization, good financial flexibility and stable cash flow from its in-force life insurance and annuity businesses.

These ratings reflect Thrivent’s overall financial strength and claims-paying ability but do not apply to the investment performance of investment products.